FINE HOMES DETROIT
 
              
 
 
 
 

Sellers Marketing Plan

 
 
 
 
 

LISTING PREPARATION

 
  • Thorough inspection of your home
  • Comparative analysis to determine fair market value
  • Price home for sale
  • Establish lead marketing characteristics
  • Estimate selling expenses (seller's proceeds)
  • Prepare a listing preparation guide and budget (as needed)
  • PROFESSIONAL PHOTOGRAPHY FOR ALL HOMES!
  • Design and print custom full-color brochure sheet
 
 
 
 
 

MARKETING & NEGOTIATION

 
  • Execute listing for MLS posting
  • Schedule open houses
  • Install high-security lock box to facilitate showings
  • Install "For Sale" sign on lawn, with permission
  • Present your home for C21 staff and cooperating agents
  • Feature your home on Zillow.com, Realtor.com, Trulia.com, etc.
  • Hold open house to maximize visits to your home
  • Hold realtor caravan (broker's open), as appropriate
  • Perform neighborhood pre-canvas to communicate open house
  • Visit your home and meet with you weekly during sale period
  • Carefully review and present offers
  • Qualify prospect buyers to ensure viability
  • Prepare and negotiate counter-offers and terms
 
 
 
 
 

TRANSACTION MANAGEMENT
& FOLLOW-UP

 
  • Manage all aspects of closing
  • Open escrow account and review instructions
  • Assist with appraisal process to ensure maximum value
  • Oversee closing to ensure smooth process
  • Arrange for distribution of net proceeds
  • Help tie up any "loose ends" and follow up after closing
 
       
       
 
 
 


Century 21 Town & Country
41860 Six Mile Road
Northville, MI  48168

karen@karenlippowiths.com

Cell:  248 320 1943
Office: 248 349 5600
Fax:  248 305 1905

No. 501404222